![]() Subtitles allow everyone to understand and enjoy your video, including people who are deaf or hard of hearing. Here are some of the major advantages of having closed captions. ![]() They also make the video look better put together. 6 Reasons to Add Closed Captions to Your VideosĬlosed captions have numerous benefits for both UX and SEO. Regardless of whether you decide to only include the dialogue or also transcribe sounds, where possible, aim to give your visitors the option to turn the subtitles on or off depending on their preference. ![]() ![]() Closed captions can be turned on and off at will, while open captions are burnt into the video file and cannot be turned off. One thing to note is the difference between closed captions and open captions. For all intents and purposes in this post, we will use subtitles and closed captions interchangeably. Some introduce Subtitles for the deaf or hard-of-hearing (SDH), while others claim that subtitles are always in a different language than the original audio. According to the HTML5 definition, subtitles are a transcription or translation of a dialogue for people who can hear but cannot understand the audio.Ĭlosed captions, on the other hand, include all sound effects, musical cues and other audio, in addition to the dialogue, to make the video accessible to both people who can hear the audio and those who cannot.ĭefinitions, however, vary wildly depending on where you look. The short answer is: they do not need to be. How Are Closed Captions Different Than Subtitles? In this article, we will discuss the reasons closed captions are so important and the best ways to create them for your current and future content. One of the best ways to ensure your videos are watched is by adding closed captions. Making video accessible and easy to consumers has become a huge priority for businesses and content creators. Cisco expects that by 2021 81% of all consumer Internet traffic will come from Internet video streaming and downloads. Video is clearly becoming the most important web medium. All other content types, including social media posts, news articles, blogs, and podcasts lag behind. In a recent HubSpot survey, 55% of respondents said that they watch video content all the way through as opposed to skipping through it.
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